With Jimi, for instance, when we chose to do this album cover in June ’67, I decided to go all out on this. I used my psychedelic infrared technique, picked out the outfits, and Jimi had this incredible wardrobe. He said, “well, I got a bunch of clothes here” and he opened up his cupboard. The first thing that jumped out at me was a jacket with psychedelic eyes on it. It had been painted by, incidentally, Mick Jagger's brother Chris Jagger, who was an artist, and painted it for Jimi. I said, “this is what we use.” Jimi said okay, and he pulled it out. He called it his ‘gypsy eyes jacket’. I said “yes, that's it.”
Because of my previous experience I knew how the infrared colour film reacted to the foliage. So we went out in June, which is like maximum foliage development time, everything is very green and bursting with photosynthesis, which my special technique captures. It takes a photograph almost like aura photography; it gets a kind of glow to it too.
I said “if we wanna make this picture really freaky, I wanna make a intense psychedelic fish-eye three dimensional picture, and make it really freak out.
Source: Hyper Gallery